What is Redbrick? 🧱
Brief Summary:
Create. Play. Earn.
Redbrick is a next-generation gaming engine powered by AI, making game creation faster, easier, and more accessible to everyone. By leveraging AI-driven tools, Redbrick removes technical barriers, enabling anyone—regardless of skill level—to effortlessly create, customize, and monetize casual games.
The platform bridges Web2 and Web3, allowing users to create, publish, monetize and play immersive experiences that integrate with both traditional and blockchain ecosystems. Whether for independent creators, gaming studios, or Web3 projects, Redbrick provides a flexible, scalable solution for game development and monetization.
Already powering 70+ games and fostering a highly active Web2 & Web3 community, Redbrick is driving the future of user-generated content. From the beginning, we’ve focused on building a strong foundation and achieving key milestones, reinforcing our commitment to empowering creators, engaging users, and delivering real value to partners.
With over 6M+ signups and 4.7M+ wallets, the platform recorded 46M+ games played and 77M+ on-chain transactions. On average, the platform welcomes 64K+ daily active users (DAU), 170K+ monthly active users (MAU), and 51K+ unique active wallets (UAW), showcasing consistent engagement across the ecosystem (December 2024)
Our community continues to grow, with 368K+ members on Discord, a 530K+ X/Twitter following, and a creator community of over 3,500 with more than 600,000 content created (Q1 2025). Redbrick truly empowers users to create, play, and earn in a rapidly evolving gaming landscape.
I. Building Games in Web3 is Too Complex
Creating fun, casual, and engaging gaming content—and making money from it—is difficult, especially in Web3. Right now, only those with big budgets and strong industry connections have a real chance at success. Independent creators face too many barriers, from technical challenges to monetization struggles, making Web3 gaming an exclusive space instead of an open opportunity for all.
Too Many Blockchains
There are so many blockchains available that game creators don’t know which one to choose. Each has different ecosystems, tools, and user bases, making it overwhelming to decide where to build. This complexity slows down innovation and discourages creators from entering Web3 gaming.
Gaming Communities Are Fragmented
Web3 gaming communities are scattered across different platforms, chains, and ecosystems. Instead of one big, engaged audience, creators must navigate multiple small, disconnected groups. This makes it harder to grow a player base, market games, and build sustainable revenue streams.
Web3 Games Are Either Boring or Too Complex
Many existing Web3 games struggle to find the right balance between fun and functionality. Some games focus too much on financial incentives, making them feel more like work than play. Others are overly complex, requiring deep blockchain knowledge to even get started. This limits mainstream adoption and prevents Web3 gaming from reaching a wider audience.
How Redbrick Engine Helps
Redbrick Engine removes these barriers by making game creation easy and accessible. Our AI-powered gaming engine allows anyone—even those without coding experience—to build and monetize casual and hyper-casual games. By simplifying the process, we empower more creators to bring fun and engaging content to Web3 gaming.
Platform & Community KPIs
Our platform is already powering 70+ games and supporting a highly active Web3 ecosystem. From the start, we’ve focused on building a solid foundation and reaching key milestones that showcase our progress. These achievements highlight the growth of our platform and the value we’re creating for our creators, users and partners.
Redbrick has achieved significant milestones, including 6M+ signups, 4.7M+ wallets, and 46M+ games played, supported by 78M+ on-chain transactions. The platform consistently engages 60K+ daily active users (DAU), 170K+ monthly active users (MAU), and 51K+ unique active wallets (UAW).
Redbrick's community is consistently growing, with 368K+ Discord members, 530K+ Twitter followers, and over 600,000 content created by our creator community of more than 3,500 members, showcasing the platform’s expanding reach and engagement in Web3 gaming.
II. Why Redbrick
Rebrick empowers anyone to build and monetize casual web2 & web3 games through its proprietary cloud-based AI Gaming Engine and advanced content service layer. Designed for ease of use, Rebrick simplifies the creation of immersive experiences while seamlessly integrating diverse web3 elements. Its unmatched flexibility addresses key challenges in the web3 space, offering tailored advantages for content creators, partners, and players.
With Rebrick, the future of web3 experience is accessible, scalable, and innovative.
For creators
Redbrick provides powerful tools for building Web3 content, including AI text-to-code, block coding, Unity plugins, and blockchain integration. Soon, AI text-to-game will further simplify development, making it easier to create immersive experiences. Non-technical users can also use Redbrick’s beginner-friendly tools to enter the Web3 space without technical barriers.
Creators can develop various types of content, such as blockchain-based games, decentralized educational tools, interactive experiences, community-driven projects, and NFT-powered digital art galleries. They can also build IP-based content, such as branded game worlds, fan-driven experiences, and collectible digital assets. Redbrick bridges Web2 and Web3, unlocking new revenue streams. With built-in tools to mint and sell games, artwork, and digital assets as NFTs, creators can easily monetize their work.
To increase engagement, Redbrick integrates with platforms like Telegram and Discord, connecting creators to a massive audience. Features like play-to-airdrop and tap-to-earn mini-games enhance community interaction and retention.
With Redbrick, creators can effortlessly build, publish, and monetize their content—both on-chain and off-chain.
For Users
Users can play any game on the Redbrick platform, whether created by the Redbrick team (Redbrick Originals) or the community. They can earn rewards by playing games, joining tournaments, or participating in content launchpads.
Additionally, users can purchase in-game items through on-chain transactions, ensuring true ownership as NFTs. They can also support their favorite creators by playing their games or making donations.
In short, Redbrick offers a variety of games, opportunities to earn rewards, and ways to engage with and support creators.
For B2B Partners: Universal Distribution
Redbrick supports both Web2 and Web3 partners, helping them align content with their business goals. Whether for a traditional platform or a blockchain-based project, Redbrick’s content adapts seamlessly to different needs.
With compatibility across multiple devices and operating systems, Redbrick ensures easy distribution and accessibility. It integrates smoothly with Web3 ecosystems, including hyper-casual games on any blockchain networks, providing a seamless user experience.
Partners can build games directly on Redbrick using our gaming engine or collaborate with our internal and external creator community. We also work with blockchain foundations, gaming projects, and NFT collections to develop tailored gaming experiences. These partnerships enhance engagement, strengthen community ties, and drive long-term user retention.
By bridging Web2 and Web3, Redbrick helps businesses expand their reach and deliver lasting value.
III. Advanced Technology
The foundation of Redbrick's Content Service Layer lies in its proprietary engine, where all technical elements are consolidated. This engine integrates various Web2 and Web3 components, creating synergy and driving innovation.
Multi-Chain & Account Abstraction
The Redbrick engine is designed to integrate with various Layer 1 (L1) and Layer 2 (L2) blockchains, enabling support for wallets, transactions, and data management tools. This multi-chain approach aims to provide developers with greater flexibility in incorporating Web3 features without being locked into a single network.
For example, the Redbrick engine supports the integration of various L1 chains like Ethereum, BNB, Solana, and Polygon. It also incorporates L2 chain features from networks such as Optimism, and Arbitrum. These capabilities allow developers to deploy projects across multiple blockchain environments, enhancing accessibility and reach.
To further simplify onboarding and interoperability, Redbrick is working toward implementing account abstraction, which could streamline wallet creation and transaction management. This approach would help reduce barriers for users, making blockchain-based gaming and applications more intuitive and user-friendly.
By focusing on interoperability, Redbrick aims to enable developers to create seamless experiences that bridge different blockchain ecosystems, fostering broader adoption and engagement.
Integration of Diverse Development Tools
The Redbrick Gaming Engine combines multiple development tools to simplify and enhance Web3 content creation. It includes an AI Engine, 2D/3D Engine, and Visual Coding Engine, offering flexibility for both experienced developers and beginners.
AI Engine: Aims to enable full game and asset creation from a prompt, allowing developers to generate characters, environments, and mechanics effortlessly. Currently supports text-to-code for faster development, with future enhancements including text-to-game automation to further simplify game creation.
2D/3D Engine: Facilitates the development of high-quality 2D and 3D games, as well as VR and AR experiences, helping creators build immersive digital worlds.
Visual Coding Engine (Redbrick Patent): Provides a no-code interface, allowing non-programmers to design and develop Web3 applications using visual elements. This lowers entry barriers and invites more creators into the Web3 space.
By integrating these tools, Redbrick fosters an inclusive development environment, empowering creators at all skill levels. With growing Web2 and Web3 partnerships, Redbrick continues to drive innovation and accessibility in the space.
IV. Token Economy
The Redbrick token economy is designed for sustainable, long-term growth, ensuring balanced revenue opportunities for all participants. By creating the necessary infrastructure, Redbrick enables seamless engagement in consumption and revenue-generating activities, effectively bridging Web2 and Web3.
Token Utilities
$BRIC serves as the utility token for the Redbrick platform, designed for use across three primary areas, with additional utilities planned for the future.
Marketplace
BRIC tokens power the Redbrick ecosystem, enabling the trading of NFTs, digital content, and in-game assets within the marketplace. This unified currency ensures smooth transactions and supports a self-sustaining economy.
Early Adoption & Growth: To encourage adoption, Redbrick provides free content templates to public chains and dApp projects.
Premium Content Expansion: Over time, the marketplace will include high-quality game assets, educational materials, and mission-based content created by expert developers.
In-Game Purchases: Users can buy in-game items such as power-ups, skins, weapons, and other digital enhancements using BRIC tokens.
Creator Monetization: Users can build and sell assets in the Redbrick Creator Marketplace, earning revenue and fostering community collaboration.
B2B Utility: Partners can use BRIC tokens to purchase customizable assets and game templates, streamlining content creation for various industries.
Sustainability: Revenue from marketplace transactions will be reinvested into the ecosystem through token buybacks and burns, enhancing long-term value.
Launchpad
BRIC token holders gain early access to new games and metaverse projects, allowing them to explore and engage with emerging content at its earliest stages.
Early Adoption Benefits: Users can discover and support innovative projects, fostering creativity and ecosystem diversity.
Exclusive Rewards: Token holders can lock their BRIC tokens to unlock special benefits, such as exclusive content, early access, and in-game perks.
Advertising
Advertisers can use BRIC tokens to promote products directly to Redbrick platform users, with all ad payments made in BRIC.
Web2 & Web3 Integration: Both Web2 and Web3 partners can run targeted ad campaigns, helping onboard Web2 users while driving Web3 adoption.
Growing User Base: As Redbrick expands across public chains, it will connect users and businesses, unlocking high-value advertising opportunities.
Ad-Free Experience: Users can spend BRIC tokens to remove ads, improving their experience while adding more utility to the token.
Revenue Sharing: Users who stake BRIC could earn a share of the daily BRIC pool generated from ad revenue, offering passive income opportunities.
Protocol Revenue
Redbrick generates revenue through fees, token-driven transactions, and strategic monetization models, ensuring sustainability, community rewards, and token buybacks/burns. The ecosystem is designed to seamlessly integrate with its native token, creating a self-sustaining economy.
In-Game Items
Creators can monetize in-game items that allow players to level up, revive, or trigger game mechanics. Redbrick collects a small transaction fee on each purchase, ensuring a steady revenue stream from both on-chain and off-chain transactions.
Marketplace: Premium Assets and Content
The Redbrick marketplace facilitates the buying, selling, and trading of digital assets, driving revenue through multiple streams:
Early Adoption & Free Content: To encourage adoption, Redbrick offers free content templates to public chains and dApp projects. While the items themselves are free, a minimal on-chain fee is charged to approve the transaction, ensuring smooth blockchain operations.
Premium Marketplace: As the platform grows, Redbrick will introduce a premium marketplace featuring high-quality game assets—environments, vehicles, avatars, and buildings—as well as tailored content for games, education, and mission-based projects.
Creator Assets: Creators can build and sell their own assets within the Redbrick marketplace, monetizing their work while fostering a vibrant digital economy. Redbrick takes a small percentage fee on each sale, ensuring continued ecosystem growth.
Exclusive & Custom Assets: Specially curated assets will generate protocol revenue through transaction fees, supporting token buybacks and burns to sustain long-term value.
Content Launchpad
Redbrick is transforming in-game rewards, progress, and ownership into on-chain assets, providing players and creators with new monetization opportunities.
Tokenized In-Game Assets: Users can convert in-game progress, rewards, and achievements into tradable NFTs using BRC:ID (ERC-404), bundling assets like characters, inventory, and accounts into a single token for easy monetization.
Selling Game Ownership as NFTs: Creators can tokenize their game ownership and sell it in NFT formats, allowing investors and developers to purchase full or fractional ownership of games, opening up new funding and revenue streams.
Launchpad Revenue: The content launchpad enables creators to fund projects by selling tokenized assets, generating revenue through sales and transaction fees.
B2B Business Revenue
Redbrick collaborates with blockchain foundations, dApps, community projects, and enterprises to deliver high-quality, tailored gaming experiences. Through our internal development team and external creator community, we provide partners with the tools and expertise needed to create engaging content.
Custom Game Development: Partners can license Redbrick’s original games for a fee or develop a completely new gaming experience from scratch, leveraging our gaming engine, asset marketplace, and creator ecosystem.
End-to-End Support: We work closely with partners to ensure their projects align with their strategic goals, providing technical support, content creation, and game design expertise.
Branded & Exclusive Content: Redbrick helps brands and blockchain projects develop customized, branded gaming experiences, driving engagement, adoption, and long-term retention.
Traffic Business (Ads and Analytics)
As Redbrick expands across public blockchains, it creates valuable opportunities for advertisers and ecosystem partners to engage with a growing community.
Advertising: Partners can use BRIC tokens to run targeted ad campaigns within the Redbrick ecosystem, reaching engaged users without compromising privacy.
Campaign & Engagement Tools: Businesses can leverage on-chain interactions to optimize campaigns and improve user engagement, without collecting or selling personal data.
User Revenue Sharing: A significant portion of ad revenue is redistributed to users, rewarding them for their participation and engagement within the ecosystem.
Below is a visual overview of the Redbrick token economy, illustrating its structure and key revenue flows.
V. Creator Economy
Creators are the driving force of the Redbrick ecosystem. Redbrick empowers them with innovative tools, incentives, and monetization opportunities to enhance creativity, engagement, and revenue generation.
Dual-Currency System
Points (Off-Chain):
Earned by publishing games, joining tournaments, and completing special missions.
Used for in-game rewards, platform engagement, and milestone-based incentives for trending content.
Enables a tipping system, allowing players to support their favorite creators.
$BRIC (On-Chain):
Redbrick’s blockchain-based currency for monetization.
Points can be converted into $BRIC, enabling seamless value transfer.
Used for purchasing assets, unlocking advanced features, and creator marketplace transactions.
Monetization Opportunities
Game Assets for Creators
Creators can design and sell their own assets (e.g., characters, environments, animations) to other creators within the Redbrick marketplace.
In-Game Items
Creators can sell assets like power-ups, skins, and special abilities to players looking to enhance gameplay and progress faster.
Ad Revenue Sharing
Creators earn a share of Playstore ad revenue from eligible games.
Requires verification, consistent engagement, and compliance with regional policies.
By combining traditional and Web3 tools, Redbrick’s creator economy ensures fair rewards, scalable growth, and accessible monetization, making it easier for creators to thrive.
VI. Vision & Roadmap
Vision
Redbrick is building an inclusive platform where users and creators can seamlessly monetize their talents, turning content consumption into real economic value. By empowering creativity and innovation, we provide the tools needed to transform ideas into interactive and engaging experiences.
At the core of this vision is our AI Engine, designed to simplify content creation by enabling text-to-code and text-to-game, generating full assets and games from prompts. By removing technical barriers, we make game and content development faster, more accessible, and scalable for both creators and businesses.
We also provide Web3 partners with access to diverse content, enriching their projects and services. This open ecosystem fosters collaboration, innovation, and mutual growth, strengthening both partners and the broader Web3 landscape.
Our ultimate goal is to bridge Web2 and Web3, making Web3 content accessible to all. By leveraging AI-driven creation tools and blockchain-powered monetization, we empower more people to explore, create, and benefit from Web3 opportunities.
In essence, Redbrick envisions a thriving ecosystem where users, creators, and partners shape the future of digital content—transcending traditional boundaries and redefining how we engage with the digital world.
Roadmap
Phase 1: Onboarding
Playstore ✅
Earn Rewards: Points, Badges, Roles ✅
Redbrick Engine: AI Assistant ✅
Gaming Tournaments ✅
Daily Missions ✅
Creator Economy, Pilot ✅
Phase 2: Redbrick Token Economy
$BRIC Token Launch
Convert Reward into $BRIC
Token Gated Tournaments ✅
Creator Economy, Launch
Staking: Lock & Earn $BRIC
On-Chain Assets
$BRIC Utility
Phase 3: Redbrick Ecosystem
Publishing Automation
Marketplace
Playstore Ads ✅
Token Farming
AI Engine: Asset & Game Generation
Asset Interoperability
Redbrick Wallet
Links & socials
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