What is Redbrick? 🧱
Brief Summary:
Create. Play. Earn.
Redbrick is a next-generation gaming engine powered by AI, making game creation faster, easier, and more accessible to everyone. By leveraging AI-driven tools, Redbrick removes technical barriers, enabling anyone, regardless of skill level, to effortlessly create, customize, and monetize casual games.
The platform bridges Web2 and Web3, allowing users to create, publish, monetize and play immersive experiences that integrate with both traditional and blockchain ecosystems. Whether for independent creators, gaming studios, or Web3 projects, Redbrick provides a flexible, scalable solution for game development and monetization.
Already powering 100+ games and gathering a highly active Web2 & Web3 community, Redbrick is driving the future of user-generated content. From the beginning, we’ve focused on building a strong foundation and achieving key milestones, reinforcing our commitment to empowering creators, engaging users, and delivering real value to partners.
With over 7.6M+ signups and 5.9M+ wallets, the platform recorded 53M+ games played and 78M+ on-chain transactions. On average, the platform welcomes 64K+ daily active users (DAU), 170K+ monthly active users (MAU), and 51K+ unique active wallets (UAW), showcasing consistent engagement across the ecosystem (December 2024).
Our community continues to grow, with 368K+ members on Discord, a 500K+ X/Twitter following, and a creator community of over 200,000 with more than 600,000 content created (Q1 2025). Redbrick truly empowers users to create, play, and earn in a rapidly evolving gaming landscape.
I. Web3 Gaming is Broken
We believe Web3 gaming is fundamentally broken. Building games is overly complex, with high technical barriers and complicated blockchain integrations slowing progress. Most games aren't fun, as developers prioritize NFTs and token mechanics over gameplay. Players often join just to earn tokens, while projects focus more on short-term token value than long-term quality. On top of that, the ecosystem is fragmented across chains, wallets, and standards, making it hard to build, scale, or retain users.
i. What's Wrong with Web3 Gaming
Game Creation is Too Time Consuming
Game creation is still too time-consuming, requiring weeks or months just to build a basic prototype. Developers must juggle complex tools, write thousands of lines of code, and constantly switch between design, testing, and debugging. This slow process limits creativity, delays iteration, and makes it nearly impossible for small teams or solo creators to compete or keep up with fast-moving trends.
Too Many Blockchains
There are so many blockchains available that game creators don’t know which one to choose. Each has different ecosystems, tools, and user bases, making it overwhelming to decide where to build. This complexity slows down innovation and discourages creators from entering Web3 gaming.
Gaming Communities Are Fragmented
Web3 gaming communities are scattered across different platforms, chains, and ecosystems. Instead of one big, engaged audience, creators must navigate multiple small, disconnected groups. This makes it harder to grow a player base, market games, and build sustainable revenue streams.
Web3 Games Fail at Gameplay
Many existing Web3 games struggle to find the right balance between fun and functionality. Some games focus too much on financial incentives, making them feel more like work than play. Others are overly complex, requiring deep blockchain knowledge to even get started. This limits mainstream adoption and prevents Web3 gaming from reaching a wider audience.
ii. How Redbrick Engine Helps
Redbrick Engine removes these barriers by making game creation easy and accessible. Our AI-powered gaming engine allows anyone, even those without coding experience, to build and monetize casual and hyper-casual games. By simplifying the process, we empower more creators to bring fun and engaging content to Web3 gaming.
iii. Platform & Community KPIs
Our platform is already powering 70+ games and supporting a highly active Web3 ecosystem. From the start, we’ve focused on building a solid foundation and reaching key milestones that showcase our progress. These achievements highlight the growth of our platform and the value we’re creating for our creators, users and partners.
Redbrick has achieved significant milestones, including 7.6M+ signups, 5.9M+ wallets, and 53M+ games played, supported by 78M+ on-chain transactions. The platform consistently engages 60K+ daily active users (DAU), 170K+ monthly active users (MAU), and 51K+ unique active wallets (UAW).
Redbrick's community is consistently growing, with 368K+ Discord members, 530K+ Twitter followers, and over 600,000 content created by our creator community of more than 3,500 members, showcasing the platform’s expanding reach and engagement in Web3 gaming.
II. Why Redbrick
Rebrick empowers anyone to build and monetize casual web2 & web3 games through its proprietary cloud-based AI Gaming Engine and advanced content service layer. Designed for ease of use, Rebrick simplifies the creation of immersive experiences while seamlessly integrating diverse web3 elements. Its unmatched flexibility addresses key challenges in the web3 space, offering tailored advantages for content creators, partners, and players.
With Rebrick, the future of web3 experience is accessible, scalable, and innovative.
i. For creators
Redbrick offers powerful tools that streamline Web3 game development, from AI-powered text-to-game creation to visual block coding and Unity integration. Whether you're a developer or a beginner, Redbrick makes it easy to build immersive experiences without deep technical knowledge. By removing complexity from blockchain integration, we empower more creators to join and grow the Web3 space.
Creators can use Redbrick to build everything from blockchain games and interactive learning tools to branded worlds and fan-powered experiences. Whether launching collectibles or immersive IP-based content, they gain full control over creation and ownership. Redbrick bridges Web2 and Web3 with built-in tools to mint, sell, and grow, enabling anyone to turn their ideas into real, monetizable experiences.
To increase engagement, Redbrick integrates with platforms like Telegram and Discord, connecting creators to a massive audience. Features like play-to-airdrop and tap-to-earn mini-games enhance community interaction and retention.
With Redbrick, creators can effortlessly build, publish, and monetize their content, both on-chain and off-chain.
ii. For Users
Users can play any game on the Redbrick platform, whether created by the Redbrick team (Redbrick Originals) or the community. They can earn rewards by playing games, joining tournaments, or participating in content launchpads.
Additionally, users can purchase in-game items through on-chain transactions, ensuring transparency and ownership. They can also support their favorite creators by playing their games or making donations.
With the introduction of BRC:ID, a new token standard, users can package their off-chain game progress, achievements, and assets into a single, verifiable on-chain item. This bundled asset can be minted as an NFT and listed on marketplaces, allowing players to trade their in-game identity and progression like never before.
In short, Redbrick offers a variety of games, opportunities to earn rewards, and ways to engage with and support creators.
iii. For Partners
Redbrick offers cross-platform compatibility, allowing easy distribution and access across all major devices and operating systems. It connects naturally with Web3 ecosystems, supporting hyper-casual games on any blockchain and ensuring a smooth experience for both developers and users.
Partners can build games directly on Redbrick using our AI-powered game engine or collaborate with our global network of creators. We also work with blockchain foundations, gaming projects, and NFT collections to develop custom gaming experiences that increase engagement, strengthen communities, and improve long-term user retention.
What once took weeks can now be built in just a few hours. By bridging Web2 and Web3, Redbrick helps businesses grow their audience and deliver meaningful, lasting value.
III. Technology Stack
At the core of Redbrick's Content Service Layer is its proprietary engine, a unified foundation where all technical components come together. This engine brings Web2 and Web3 technologies into a single framework, enabling powerful synergies that accelerate innovation. AI is deeply embedded at its core, driving intelligent creation, automation, and game logic across the platform.
i. AI Engine
The Redbrick AI Engine combines multiple development tools to simplify and enhance Web3 content creation. It includes an AI Game Engine (text-to-game), 2D/3D Engine, and Visual Coding Engine, offering flexibility for both experienced developers and beginners.
AI Engine: Enable full game and asset creation from a prompt, allowing developers to generate characters, environments, and mechanics effortlessly.
2D/3D Engine: Facilitates the development of high-quality 2D and 3D games, as well as VR and AR experiences, helping creators build immersive digital worlds.
Visual Coding Engine (Redbrick Patent): Provides a no-code interface, allowing non-programmers to design and develop Web3 applications using visual elements. This lowers entry barriers and invites more creators into the Web3 space.
By bringing these tools together, Redbrick creates an inclusive environment where creators of all skill levels can build, experiment, and succeed. As our network of Web2 and Web3 partners continues to grow, Redbrick remains at the forefront of innovation, making game development more accessible, collaborative, and ready for the future.
ii. Multi-Chain & Account Abstraction
Our goal is to lower the barriers for users to build on-chain games. However, achieving this remains challenging, as blockchain development is still complex and often requires technical expertise to implement effectively.
The Redbrick engine is built to work with a wide range of Layer 1 (L1) and Layer 2 (L2) blockchains, offering built-in support for wallets, transactions, and data management. This multi-chain approach gives developers the flexibility to integrate Web3 features without being tied to a single network.
For example, the Redbrick engine supports major L1 chains such as Ethereum, BNB, Monad, and Polygon, and is fully compatible with leading L2 solutions. This enables creators to launch projects across multiple blockchain environments, expanding their accessibility and potential user base.
To make onboarding and interaction even more intuitive, Redbrick is also implementing account abstraction. This allows users to create wallets and manage transactions more easily, making blockchain-based games feel closer to traditional game experiences. By reducing technical friction, Redbrick is helping bring Web3 gaming to a broader audience.
By focusing on powerful tools that help creators build and launch games with fully integrated on-chain economies, Redbrick empowers developers to deliver connected experiences across multiple blockchain ecosystems. This approach encourages broader adoption and deeper user engagement throughout the Web3 space.
IV. Token Utility & Protocol Revenue
The Redbrick token economy is built for sustainable, long-term growth, offering balanced revenue opportunities for all participants. With robust infrastructure in place, Redbrick makes it easy for users to engage in both consumption and revenue-generating activities, effectively connecting the worlds of Web2 and Web3.
i. Token Utilities
$BRIC serves as the utility token for the Redbrick platform, designed for use across three primary areas, with additional utilities planned for the future.
For Creators: Build, Monetize, and Scale
Earn $BRIC when users play your games Every time a user interacts with your game, you receive $BRIC based on engagement, rewarding you for creating valuable experiences.
Receive a share of ad revenue within your content Games with active player bases generate advertising revenue, and a portion of that is automatically distributed to you.
Sell in-game items, characters, and digital assets for $BRIC Creators can build virtual economies by designing and selling assets directly to players and other creators through integrated marketplaces.
Unlock bonus rewards by reaching growth milestones Hitting goals such as user retention, game popularity, or asset sales unlocks additional token incentives, encouraging long-term development.
Pay Platform Fees with $BRIC With Account Abstraction in place, users can use $BRIC as the primary currency across the Redbrick platform. From publishing games to minting assets and accessing premium features, all platform fees can be paid directly in $BRIC, reinforcing its role as the central utility token within the ecosystem.
For Players: Earn Through Play
Play games daily to earn off-chain points By simply playing, users accumulate points that reflect their time and activity across games on the platform.
Convert points into $BRIC tokens Collected points can be exchanged for $BRIC, allowing players to earn real value through gameplay.
Join quests, missions, and seasonal events to win tokens Special challenges offer chances to win $BRIC and limited-edition rewards, boosting engagement and competition.
The more you play, the more you earn Consistent play increases your point yield and multiplies your conversion opportunities, rewarding loyalty and skill.
Pay Platform Fees with $BRIC With Account Abstraction in place, users can use $BRIC as the primary currency across the Redbrick platform. From purchasing in-game items, attending tournaments and special events and accessing premium features, all platform fees can be paid directly in $BRIC, reinforcing its role as the central utility token within the ecosystem.
Platform Utility: The Core Currency of Redbrick
Pay platform service fees in $BRIC Whether you're publishing a game, minting NFTs, purchasing in-game items, or deploying new features, $BRIC is used to pay for core platform functions.
Use $BRIC to trade, buy, and sell assets Players and creators can use the token to transact in the Redbrick ecosystem, enabling a vibrant in-game economy.
Access creator tools and publishing rights with $BRIC Certain advanced development tools and publishing slots are unlocked via $BRIC, giving token holders deeper access and control.
Power the entire ecosystem through token circulation Every interaction, from creation to consumption, is tied to $BRIC, reinforcing its role as the central unit of value.
Staking Benefits: Earn by Holding
Stake $BRIC to earn periodic rewards Token holders can lock their assets to receive additional in-game benefits.
Unlock exclusive tournaments and gameplay advantages Stakers gain entry to special competitions, early access to features, or buffs within supported games.
Access premium creator features and visibility boosts Staking provides tools and placement benefits that help creators reach more users and grow faster.
Early access through Staking Staking $BRIC grants users early access to newly launched games, giving them a head start in earning rewards, collecting assets, and gaining in-game advantages before the wider community joins.
ii. Protocol Revenue
Redbrick's revenue model combines usage fees, token transactions, and value-sharing to ensure sustainability. The native $BRIC token is integrated to create a self-sustaining ecosystem that rewards the community, supports the token economy via buybacks and burns, and facilitates value flow between creators, players, and the platform.
AI Engine
Users can create games using Redbrick’s AI tools for free. To publish, enhance, or access advanced features, creators can upgrade to a premium plan, generating recurring revenue while enabling high-quality game output.
Ad Revenue
Games with traffic-based ads will generate revenue, which is reinvested into the ecosystem. A portion will be used to buy back and burn $BRIC tokens, while another portion is allocated to reward active creators based on engagement.
In-Game Purchases
Redbrick will apply a small fee to in-game transactions. Part of this fee will be used for token buybacks and burns, while the rest will be redistributed as rewards to players and creators, fueling continued participation and content creation.
Marketplace
Creators can purchase exclusive premium items provided by Redbrick or list and sell their own assets. Redbrick takes a small commission on these transactions. Collected fees are partially used for buybacks, burns, or distributed as token-based rewards within the community.
Platform Fees
To maintain stable and sustainable revenue, Redbrick will introduce small platform-wide fees across various features and services. These fees will help fund the ecosystem and are primarily reinvested through token rewards to incentivize both users and creators.
V. Creator Economy
Creators are the driving force of the Redbrick ecosystem. Redbrick empowers them with innovative tools, incentives, and monetization opportunities to enhance creativity, engagement, and revenue generation.
i. Dual-Currency System
Points (Off-Chain):
Earned by publishing games, joining tournaments, and completing special missions.
Used for in-game rewards, platform engagement, and milestone-based incentives for trending content.
Enables a tipping system, allowing players to support their favorite creators.
$BRIC (On-Chain):
Redbrick’s blockchain-based currency for monetization.
Points can be converted into $BRIC, enabling seamless value transfer.
Used for purchasing assets, unlocking advanced features, and creator marketplace transactions.
ii. Monetization Opportunities
Game Assets for Creators
Creators can design and sell their own assets (e.g., characters, environments, animations) to other creators within the Redbrick marketplace.
In-Game Items
Creators can sell assets like power-ups, skins, and special abilities to players looking to enhance gameplay and progress faster.
Token Gating
Creators can token-gate their games, restricting access to selected users based on ownership of specific digital assets. This includes selling exclusive game passes or integrating existing NFT collections, giving creators flexible control over access and new ways to generate revenue.
Ad Revenue Sharing
Creators earn a share of Playstore ad revenue from eligible games.
Requires verification, consistent engagement, and compliance with regional policies.
By combining traditional and Web3 tools, Redbrick’s creator economy ensures fair rewards, scalable growth, and accessible monetization, making it easier for creators to thrive.
VI. Vision & Roadmap
i. Vision
Redbrick is building an inclusive platform where users and creators can easily monetize their talents, turning content and gameplay into real economic value. By empowering creativity and innovation, we offer the tools needed to transform ideas into interactive, engaging experiences with meaningful rewards.
At the core of this vision is our AI Engine, designed to simplify content creation by enabling text-to-game functionality, generating fully playable games from simple prompts. By removing technical barriers, we make game and content development faster, more accessible, and scalable for both creators and businesses. In addition, creators can deploy their games on-chain and implement their own token economies, unlocking new opportunities for monetization, ownership, and player-driven engagement.
We also provide Web3 partners with access to diverse content, enriching their projects and services. This open ecosystem fosters collaboration, innovation, and mutual growth, strengthening both partners and the broader Web3 landscape.
Our goal is to bridge traditional and Web3 ecosystems, making Web3 content accessible to all. By leveraging AI-driven creation tools and blockchain-powered monetization, we empower more people to explore, create, and benefit from Web3 opportunities.
In essence, Redbrick envisions a thriving ecosystem where users, creators, and partners shape the future of digital content, transcending traditional boundaries and redefining how we engage with the digital world.
ii. Roadmap
Phase 1: Onboarding
Playstore ✅
Earn Rewards: Points, Badges, Roles ✅
Redbrick Engine: AI Assistant ✅
Gaming Tournaments ✅
Daily Missions ✅
Creator Economy, Pilot ✅
Phase 2: Redbrick Token Economy
$BRIC Token Launch
Convert Reward into $BRIC
Token Gated Tournaments ✅
Creator Economy, Launch
Staking: Lock & Earn $BRIC
On-Chain Assets
$BRIC Utility
Phase 3: Redbrick Ecosystem
Publishing Automation
Marketplace
Playstore Ads ✅
Token Farming
AI Engine: Asset & Game Generation
Asset Interoperability
Redbrick Wallet
VII. Links & socials
Website: https://redbrick.land
Instagram: https://www.instagram.com/redbrick.official
Discord: https://discord.gg/redbrickio
Youtube: https://www.youtube.com/@redbrickio
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